Do members want the bells and whistles? Understanding the effect of direct and partner benefits in hotel loyalty programs.
نام
Do members want the bells and whistles? Understanding the effect of direct and partner benefits in hotel loyalty programs.
زبان اثر
انگلیسی
شناسگر
10.1080/10548408.2018.1473191 (شماره مدرک)
10.1080_10548408.2018.1473191 (importid)
تاریخ انتشار
2018 0
قالب (کتاب)
کتاب